/* Layout: réplica de studio-size.com — lienzo negro, grotesca compacta, titulares a sangre del contenedor,
   medios grandes, carrusel arrastrable, lista de servicios con medio emergente, logo gigante en el pie. */
:root{
  color-scheme:dark;
  --bg:#000; --surface:#1d1d1d; --fg:#fff; --muted:#767676; --muted-2:#b5b5b5; --line:#434343; --accent:#10bcdd;
  --display:"neue-haas-grotesk-display","Neue Haas Grotesk Display Pro","Helvetica Neue","Inter Tight",Helvetica,Arial,sans-serif;
  --text:"neue-haas-grotesk-text","Neue Haas Grotesk Text Pro","Helvetica Neue","Inter Tight",Helvetica,Arial,sans-serif;
  /* Escala de la referencia (1rem = 100px a 1440 px) llevada a px con clamp */
  --h1:clamp(44px,7.5vw,116px);
  --h2:clamp(32px,5.556vw,86px);
  --h3:clamp(30px,3.75vw,58px);
  --h4:clamp(24px,2.778vw,43px);
  --p:clamp(16px,1.528vw,23px);
  --p2:clamp(16px,1.25vw,19px);
  --card:clamp(20px,1.667vw,26px);
  --sm:14px;
  --g:max(16px,3.472vw);
  --sec:clamp(88px,10.5vw,170px);
  --ease:cubic-bezier(.44,0,.28,.99);
  --r:5px;
}
*{box-sizing:border-box}
html{background:var(--bg)}
html.lenis,html.lenis body{height:auto}
.lenis.lenis-smooth{scroll-behavior:auto!important}
body{background:var(--bg);color:var(--fg);font-family:var(--text);font-size:var(--p2);line-height:1.2;letter-spacing:-.01em;-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer;padding:0}
img,video{display:block;max-width:100%}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.wrap{padding-left:max(var(--g),env(safe-area-inset-left,0px));padding-right:max(var(--g),env(safe-area-inset-right,0px))}
section{scroll-margin-top:80px}
.sec{padding-block:var(--sec) 0}
h1,h2,h3,h4{font-family:var(--display);font-weight:500;margin:0;text-wrap:balance}
h1{font-size:var(--h1);line-height:.9;letter-spacing:-.02em}
h2{font-size:var(--h2);line-height:.9;letter-spacing:-.02em}
h3{font-size:var(--h3);line-height:.9;letter-spacing:-.01em}
h4{font-size:var(--h4);line-height:.98;letter-spacing:-.01em}
p{margin:0;max-width:62ch}
.lead{font-size:var(--p);line-height:1.2}
.muted{color:var(--muted)}
.label{font-size:var(--sm);line-height:1.12;font-weight:500;letter-spacing:0}
.line{display:block;overflow:hidden;padding-bottom:.06em;margin-bottom:-.06em}
.line>span{display:block}

/* ---------- botones (referencia: píldora, borde 2px #1d1d1d, relleno al hover) ---------- */
.btn{position:relative;display:inline-flex;align-items:center;gap:10px;padding:17px 26px;border:2px solid var(--surface);border-radius:70px;font-size:var(--sm);line-height:1.12;font-weight:500;overflow:hidden;isolation:isolate;white-space:nowrap}
.btn::before{content:"";position:absolute;inset:0;background:var(--surface);transform:scale(0,1);transform-origin:left;transition:transform .3s var(--ease);z-index:-1;border-radius:inherit}
.btn:hover::before{transform:scale(1,1)}
.btn--accent{background:var(--accent);border-color:var(--accent);color:#000}
.btn--accent::before{background:#fff}
.btn .dot{width:6px;height:6px;border-radius:50%;background:var(--accent)}
.btn[disabled]{opacity:.55;cursor:not-allowed}
.btn[disabled]::before{display:none}
.circle{width:50px;height:50px;border-radius:50%;background:var(--surface);display:grid;place-items:center;transition:background .3s}
.circle:hover:not([disabled]){background:var(--line)}
.circle[disabled]{opacity:.35;cursor:default}

/* ---------- header ---------- */
.hdr{position:fixed;top:0;left:0;right:0;z-index:50;background:var(--bg);padding-top:calc(21px + env(safe-area-inset-top,0px));padding-bottom:24px;transition:padding .4s var(--ease),background .4s}
.hdr.scrolled{padding-top:calc(16px + env(safe-area-inset-top,0px));padding-bottom:16px;background:rgba(0,0,0,.878);backdrop-filter:blur(8px)}
.hdr .wrap{display:flex;align-items:center;justify-content:space-between;gap:20px}
.logo img{width:clamp(170px,15vw,230px);height:auto}
.nav{display:flex;align-items:center;gap:20px}
.nav ul{display:flex;gap:4px;list-style:none;margin:0;padding:0}
.nav ul a{position:relative;display:block;padding:10px 14px;font-size:var(--sm);font-weight:500}
.nav ul a::after{content:"";position:absolute;left:14px;right:14px;bottom:6px;height:1px;background:currentColor;transform:scaleX(0);transform-origin:var(--o,left);transition:transform .3s var(--ease)}
.nav ul a:hover::after,.nav ul a:focus-visible::after{transform:scaleX(1)}
.menu-btn{display:none;font-size:var(--sm);font-weight:500;padding:12px 4px}
.short{display:none}
.mnav{position:fixed;inset:0;z-index:49;background:var(--bg);display:flex;flex-direction:column;justify-content:flex-end;padding-bottom:calc(40px + env(safe-area-inset-bottom,0px));opacity:0;pointer-events:none;transition:opacity .5s var(--ease)}
.mnav.open{opacity:1;pointer-events:auto}
.mnav a{display:block;font-family:var(--display);font-size:44px;line-height:1.05;font-weight:500;padding:6px 0;letter-spacing:-.01em}
.mnav a{transform:translateY(20%);opacity:0;transition:transform .5s var(--ease),opacity .5s}
.mnav.open a{transform:none;opacity:1}
.mnav.open a:nth-child(2){transition-delay:.1s}.mnav.open a:nth-child(3){transition-delay:.2s}.mnav.open a:nth-child(4){transition-delay:.3s}.mnav.open a:nth-child(5){transition-delay:.4s}

/* ---------- slots de medios ---------- */
.slot{position:relative;background:var(--surface);border-radius:var(--r);overflow:hidden;max-width:100%}
.slot>img,.slot>video{width:100%;height:100%;object-fit:cover}
.slot.contain>img{object-fit:contain;background:#0d0d0d}
.ph{position:absolute;inset:0;display:flex;flex-direction:column;justify-content:space-between;padding:clamp(12px,1.4vw,22px);background:
  linear-gradient(135deg,transparent 49.6%,rgba(255,255,255,.06) 50%,transparent 50.4%) 0 0/100% 100%,var(--surface);color:var(--muted-2)}
.ph .k{display:flex;justify-content:space-between;gap:12px;font-size:12px;font-weight:500;letter-spacing:.06em;text-transform:uppercase}
.ph .k b{color:var(--accent);font-weight:500}
.ph .n{font-family:var(--display);font-size:clamp(16px,1.4vw,22px);color:var(--fg);font-weight:500;line-height:1.1}
.ph .s{font-size:12px;line-height:1.35;margin-top:6px}
.ph .up{display:none;align-self:flex-start;font-size:12px;font-weight:500;padding:8px 12px;border:1px solid var(--line);border-radius:40px;background:rgba(0,0,0,.4);position:relative;z-index:2}
.ph .up:hover{border-color:var(--fg);color:var(--fg)}
.mockup .ph .up{display:inline-block}
.slot.drag{outline:2px dashed var(--accent);outline-offset:-6px}

/* ---------- 01 portada ---------- */
.hero{padding-top:clamp(128px,12.6vw,190px)}
.flip{display:inline-block;position:relative;vertical-align:top;overflow:hidden;padding-bottom:.08em;margin-bottom:-.08em}
.flip .w{position:absolute;left:0;top:0;white-space:nowrap}
.flip .w:first-child{position:relative}
.flip .c{display:inline-block}
.hero-sub{display:grid;grid-template-columns:1fr 1fr;gap:var(--g);margin-top:clamp(32px,4.2vw,60px);align-items:end}
.hero-sub .desc{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);font-weight:500}
.hero-sub .r{display:flex;flex-direction:column;gap:26px}
.ctas{display:flex;flex-wrap:wrap;gap:10px}
.hero-media{margin-top:clamp(36px,4.2vw,60px);aspect-ratio:16/9}
.media-meta{display:flex;justify-content:space-between;gap:16px;margin-top:14px;color:var(--muted)}
.caps{display:flex;flex-wrap:wrap;gap:6px 0;margin-top:clamp(36px,4vw,56px);padding-top:20px;border-top:1px solid var(--line)}
.caps li{list-style:none;font-size:var(--sm);font-weight:500;color:var(--muted-2)}
.caps li+li::before{content:"·";padding:0 12px;color:var(--line)}
@media (max-width:767px){.caps{gap:8px 16px}.caps li+li::before{content:none}}
.caps{padding-left:0;margin-bottom:0}

/* ---------- 03 problema (bloque de texto grande + video/texto) ---------- */
.big-text{max-width:1112px}
.vt{display:grid;grid-template-columns:45.5fr 37.6fr;justify-content:space-between;gap:var(--g);margin-top:clamp(56px,7vw,100px);align-items:start}
.vt .slot{aspect-ratio:16/9}
.pts{display:flex;flex-direction:column;gap:30px}
.pt{display:grid;grid-template-columns:44px 1fr;gap:0 10px;padding-top:18px;border-top:1px solid var(--line)}
.pt .label{color:var(--muted);padding-top:3px}
.pt h4{font-size:var(--card);line-height:1.05;letter-spacing:-.01em;margin-bottom:10px}
.pt p{color:var(--muted-2)}

/* ---------- 04 proyectos (carrusel featured work) ---------- */
.row-head{display:flex;justify-content:space-between;align-items:end;gap:20px;flex-wrap:wrap}
.row-head h2{max-width:20ch}
.ctrl{display:flex;gap:10px;align-items:center}
.track{display:flex;gap:26px;overflow-x:auto;scrollbar-width:none;margin-top:clamp(40px,4.2vw,60px);cursor:grab;overscroll-behavior-x:contain;scroll-snap-type:x proximity;padding-left:max(var(--g),env(safe-area-inset-left,0px));padding-right:max(var(--g),env(safe-area-inset-right,0px));scroll-padding-left:max(var(--g),env(safe-area-inset-left,0px))}
.track::-webkit-scrollbar{display:none}
.track.dragging{cursor:grabbing;scroll-snap-type:none}
.track.dragging a{pointer-events:none}
.card{flex:0 0 auto;width:clamp(260px,29.65vw,470px);scroll-snap-align:start;user-select:none}
.card.big{width:clamp(300px,45.5vw,720px)}
.card .slot{aspect-ratio:4/5}
.card.big .slot{aspect-ratio:655/534}
.card .t{padding-top:30px;display:flex;flex-direction:column;gap:5px}
.card .t h3{font-size:var(--card);line-height:.92;letter-spacing:-.01em}
.card .t p{color:var(--muted);font-size:var(--p2)}
.card .t .st{display:inline-flex;align-items:center;gap:8px;color:var(--muted-2);font-size:var(--sm);margin-top:6px}
.card .t .st i{width:6px;height:6px;border-radius:50%;background:var(--accent)}
.card.next .box{aspect-ratio:4/5;border:1px solid var(--line);border-radius:var(--r);display:flex;flex-direction:column;justify-content:space-between;padding:clamp(20px,2.2vw,34px)}
.card.next.big-h .box{aspect-ratio:auto}
.card.next h3{font-size:var(--h4);line-height:.98}
.card.next p{color:var(--muted-2);margin-top:14px}
.card-link{display:block}
.card-link .slot img,.card-link .slot video{transition:transform 1s var(--ease)}
.card-link:hover .slot img,.card-link:hover .slot video{transform:scale(1.03)}

/* ---------- listas editoriales (alternativas, servicios) ---------- */
.cols3{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--g);margin-top:clamp(48px,5.5vw,80px)}
.col{border-top:1px solid var(--line);padding-top:22px;display:flex;flex-direction:column;gap:14px;min-width:0}
.col .label{color:var(--muted)}
.col h4{font-size:var(--card);line-height:1.02}
.col p{color:var(--muted-2)}
.col.hl{border-top:2px solid var(--accent)}
.col.hl .label{color:var(--accent)}
.col .fee{margin-top:auto;padding-top:14px;font-size:var(--sm);color:var(--fg);font-weight:500}
.col .fee span{color:var(--muted);font-weight:400}
.col .btn{align-self:flex-start;margin-top:8px}

/* ---------- 06 sistema ---------- */
.steps{margin-top:clamp(48px,5.5vw,80px);border-bottom:1px solid var(--line)}
.step{display:grid;grid-template-columns:47.6fr 52.4fr;gap:var(--g);padding:22px 0;border-top:1px solid var(--line);align-items:baseline}
.step .nm{display:flex;gap:18px;align-items:baseline}
.step .nm .label{color:var(--muted);width:28px}
.step .nm h4{font-size:var(--h4)}
.step p{color:var(--muted-2);font-size:var(--p)}
.strip{display:flex;gap:15px;overflow-x:auto;scrollbar-width:none;margin-top:clamp(56px,6vw,90px);cursor:grab;padding-left:max(var(--g),env(safe-area-inset-left,0px));padding-right:max(var(--g),env(safe-area-inset-right,0px))}
.strip::-webkit-scrollbar{display:none}
.strip.dragging{cursor:grabbing}
.strip>*{flex:0 0 auto;height:clamp(340px,38vw,600px);user-select:none}
.r9{aspect-ratio:9/16}.r16{aspect-ratio:16/10}.r1{aspect-ratio:1/1}.r45{aspect-ratio:4/5}
.chat{aspect-ratio:9/16;background:#0b0b0b;border:1px solid var(--line);border-radius:var(--r);display:flex;flex-direction:column;overflow:hidden}
.chat .top{padding:14px 16px;border-bottom:1px solid var(--line);display:flex;justify-content:space-between;gap:8px;font-size:12px}
.chat .top b{font-weight:500}
.chat .tag-s{font-size:11px;color:var(--accent);letter-spacing:.04em;text-align:right}
.chat .msgs{flex:1;padding:14px;display:flex;flex-direction:column;gap:8px;overflow:hidden;font-size:13px;line-height:1.3}
.msg{max-width:84%;padding:9px 12px;border-radius:14px}
.msg.ai{background:var(--surface);align-self:flex-start;border-bottom-left-radius:4px}
.msg.me{background:#fff;color:#000;align-self:flex-end;border-bottom-right-radius:4px}
.msg.sys{align-self:center;font-size:11px;color:var(--muted);padding:2px}
.chat .bar{display:flex;gap:8px;padding:12px;border-top:1px solid var(--line)}
.chat .bar button{font-size:12px;padding:7px 12px;border:1px solid var(--line);border-radius:40px}
.chat .bar button:hover{border-color:var(--fg)}
.strip-cap{display:flex;justify-content:space-between;gap:16px;margin-top:14px;color:var(--muted)}
.split2{display:grid;grid-template-columns:1fr 1fr;gap:var(--g);margin-top:clamp(56px,6vw,90px)}
.split2 h4{font-size:var(--card);padding-bottom:16px;border-bottom:1px solid var(--line)}
.split2 ul{list-style:none;margin:0;padding:0}
.split2 li{padding:14px 0;border-bottom:1px solid var(--line);font-size:var(--p);color:var(--muted-2)}
.split2 .hl h4{border-bottom-color:var(--accent)}

/* ---------- 07 capacidades (lista de servicios de la referencia) ---------- */
.svc{position:relative;margin-top:clamp(48px,5.5vw,80px);overflow-x:clip}
.svc .label.head{position:absolute;left:0;top:0;color:var(--muted)}
.svc ul{list-style:none;margin:0;padding:0 0 0 calc(47.6% - 0px)}
.svc li{padding:6px 0 14px}
.svc li button{display:block;text-align:left;font-family:var(--display);font-weight:500;font-size:clamp(32px,4.44vw,68px);line-height:.925;letter-spacing:-.02em;color:var(--line);transition:color .4s var(--ease),transform .6s var(--ease)}
.svc li.on button,.svc li button:focus-visible{color:var(--fg);transform:translateX(clamp(0px,3.4vw,52px))}
.svc li p{color:var(--muted);margin-top:10px;transition:color .4s,transform .6s var(--ease)}
.svc li.on p{color:var(--muted-2);transform:translateX(clamp(0px,3.4vw,52px))}
.svc .pv{position:absolute;left:0;top:0;width:37.6%;aspect-ratio:541/406;opacity:0;transition:opacity .3s,transform .7s var(--ease);pointer-events:auto}
.svc .pv.show{opacity:1}
.svc .pv .slot{position:absolute;inset:0;opacity:0;transition:opacity .3s}
.svc .pv .slot.on{opacity:1;z-index:1}

/* ---------- 08 indicadores ---------- */
.kpis{display:grid;grid-template-columns:repeat(5,1fr);gap:var(--g);margin-top:clamp(48px,5.5vw,80px)}
.kpi{border-top:1px solid var(--line);padding-top:20px;display:flex;flex-direction:column;gap:12px;min-width:0}
.kpi .v{font-family:var(--display);font-weight:500;font-size:var(--h3);line-height:.9;letter-spacing:-.02em;font-variant-numeric:tabular-nums}
.kpi .v small{font-size:.42em;letter-spacing:0;color:var(--muted-2)}
.kpi .label{color:var(--muted-2)}
.kpi .mt{font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--accent)}
.flag{display:inline-flex;align-items:center;gap:8px;margin-top:22px;font-size:var(--sm);color:var(--muted-2);padding:8px 14px;border:1px solid var(--line);border-radius:40px}
.flag i{width:6px;height:6px;border-radius:50%;background:var(--accent)}

/* ---------- 09 simulador ---------- */
.sim{display:grid;grid-template-columns:37.6fr 52.4fr;gap:var(--g);margin-top:clamp(48px,5.5vw,80px);align-items:start}
.fld{display:flex;flex-direction:column;gap:6px;padding:16px 0 18px;border-top:1px solid var(--line)}
.fld label{font-size:var(--sm);font-weight:500;color:var(--muted-2)}
.fld small{color:var(--muted);font-size:12px}
.fld input{font-family:var(--display);font-weight:500;font-size:var(--h3);line-height:1;letter-spacing:-.02em;background:transparent;border:0;color:var(--fg);padding:4px 0;width:100%;font-variant-numeric:tabular-nums}
.fld input:focus{outline:none;box-shadow:inset 0 -2px 0 var(--accent)}
.res{display:grid;grid-template-columns:1fr 1fr;gap:var(--g)}
.res .kpi .v{font-size:var(--h2)}
.res .kpi.hl{border-top-color:var(--accent)}
.sim-note{margin-top:28px;display:flex;flex-direction:column;gap:18px}
.sim-note p{color:var(--muted);font-size:var(--sm)}
.err{color:var(--accent);font-size:var(--sm);min-height:1.2em}

/* ---------- 11 reglas / 12 faq ---------- */
.rules{margin-top:clamp(48px,5.5vw,80px);border-bottom:1px solid var(--line)}
.faq{margin-top:clamp(48px,5.5vw,80px);border-bottom:1px solid var(--line)}
.q{border-top:1px solid var(--line)}
.q button{width:100%;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:24px 0;text-align:left;font-family:var(--display);font-size:var(--card);font-weight:500;letter-spacing:-.01em}
.q button .pl{position:relative;width:16px;height:16px;flex:0 0 16px}
.q button .pl::before,.q button .pl::after{content:"";position:absolute;left:0;right:0;top:7px;height:2px;background:currentColor;transition:transform .3s var(--ease)}
.q button .pl::after{transform:rotate(90deg)}
.q button[aria-expanded="true"] .pl::after{transform:rotate(0)}
.q .a{display:grid;grid-template-rows:0fr;transition:grid-template-rows .3s var(--ease)}
.q .a>div{overflow:hidden}
.q .a p{padding:0 0 26px;color:var(--muted-2);font-size:var(--p);margin-left:47.6%}
.q.open .a{grid-template-rows:1fr}

/* ---------- 13 equipo (párrafo "about" de la referencia) ---------- */
.about{font-family:var(--display);font-weight:500;font-size:var(--h3);line-height:1;letter-spacing:-.015em;max-width:1240px;text-wrap:pretty}
.about span{color:var(--muted)}
.team{display:grid;grid-template-columns:repeat(4,1fr);gap:15px;margin-top:clamp(56px,6vw,90px)}
.person{display:flex;flex-direction:column;gap:14px;min-width:0}
.person .slot,.person .role{aspect-ratio:4/5}
.person .role{border:1px solid var(--line);border-radius:var(--r);display:flex;align-items:flex-end;padding:20px;color:var(--muted);font-size:var(--sm)}
.person h4{font-size:var(--card);line-height:1}
.person p{color:var(--muted);font-size:var(--p2)}
.units{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--g);margin-top:clamp(48px,5vw,72px)}
.unit{border-top:1px solid var(--line);padding-top:16px;display:flex;flex-direction:column;gap:6px}
.unit b{font-weight:500}
.unit span{color:var(--muted)}

/* ---------- demo (banner "Size Assets" de la referencia) ---------- */
.banner{position:relative;aspect-ratio:21/9;margin-top:var(--sec);border-radius:var(--r);overflow:hidden}
.banner .slot{position:absolute;inset:0;border-radius:0}
.banner .ph{justify-content:flex-start;gap:12px}
.banner .ov{position:absolute;left:0;right:0;bottom:0;padding:clamp(20px,3vw,44px);display:flex;justify-content:space-between;align-items:end;gap:20px;background:linear-gradient(transparent,rgba(0,0,0,.78));z-index:3;pointer-events:none}
.banner .ov>*{pointer-events:auto}
.banner h3{max-width:16ch}
.banner p{color:var(--muted-2);margin-top:12px;max-width:52ch}

/* ---------- contacto ---------- */
.contact{display:grid;grid-template-columns:45.5fr 47.6fr;gap:var(--g);justify-content:space-between}
.contact .l{display:flex;flex-direction:column;gap:24px}
.cinfo{display:flex;flex-direction:column;gap:10px;margin-top:10px}
.cinfo div{display:flex;gap:14px;align-items:center;flex-wrap:wrap}
.cinfo .label{color:var(--muted);width:84px}
.copy{font-size:12px;padding:6px 12px;border:1px solid var(--line);border-radius:40px}
.copy:hover{border-color:var(--fg)}
#diag,.demo-form{display:grid;grid-template-columns:1fr 1fr;gap:0 var(--g)}
.demo-form{margin-top:24px}
.demo-form[hidden]{display:none}
.f{display:flex;flex-direction:column;gap:8px;padding:16px 0;border-top:1px solid var(--line);min-width:0}
.f.full{grid-column:1/-1}
.f label,.f legend{font-size:var(--sm);color:var(--muted-2);font-weight:500}
.f input,.f select{font:inherit;font-size:max(16px,var(--p2));background:transparent;border:0;color:var(--fg);padding:6px 0;width:100%}
.f select option{background:#111}
.f input:focus,.f select:focus{outline:none;box-shadow:inset 0 -2px 0 var(--accent)}
.chk{display:flex;gap:12px;align-items:flex-start;font-size:var(--sm);color:var(--muted-2);line-height:1.4;cursor:pointer}
.chk input{width:18px;height:18px;flex:0 0 18px;margin-top:1px;accent-color:var(--accent)}
.fend{grid-column:1/-1;display:flex;flex-wrap:wrap;align-items:center;gap:20px;padding-top:26px;border-top:1px solid var(--line)}
.fmsg{font-size:var(--sm);color:var(--muted-2);max-width:52ch}
.fmsg.e{color:var(--accent)}

/* ---------- footer ---------- */
footer{padding-top:var(--sec);padding-bottom:calc(84px + env(safe-area-inset-bottom,0px))}
.soc{display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;border-top:1px solid var(--line);list-style:none;margin:0;padding:20px 0 0}
.soc a,.soc span{font-weight:500;font-size:var(--p2)}
.soc a:hover{color:var(--accent)}
.soc .off{color:var(--line)}
.finfo{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;margin-top:40px}
.finfo p{max-width:300px;font-size:var(--sm);color:var(--muted);line-height:1.12}
.giant{padding-top:clamp(56px,7vw,110px)}
.giant img{width:clamp(220px,34vw,520px);height:auto}
.fbot{display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px 24px;margin-top:22px;font-size:var(--sm);color:var(--muted)}
.fbot ul{display:flex;gap:20px;list-style:none;margin:0;padding:0}
.fbot a:hover{color:var(--fg)}
.fbot .sig{color:var(--fg);font-weight:500}

/* ---------- elementos globales ---------- */
.wa{position:fixed;right:calc(16px + env(safe-area-inset-right,0px));bottom:calc(16px + env(safe-area-inset-bottom,0px));z-index:40;display:flex;align-items:center;gap:8px;padding:13px 18px;border-radius:40px;background:var(--surface);font-size:var(--sm);font-weight:500;border:1px solid var(--line)}
.wa:hover{border-color:var(--accent)}
.wa i{width:8px;height:8px;border-radius:50%;background:var(--accent)}
#cursor{position:fixed;left:0;top:0;z-index:100;pointer-events:none;padding:10px 16px;border-radius:40px;background:#fff;color:#000;font-size:12px;font-weight:500;letter-spacing:.06em;text-transform:uppercase;transform:translate(-50%,-50%) scale(0);transition:transform .3s var(--ease);white-space:nowrap}
#cursor.on{transform:translate(-50%,-50%) scale(1)}
#cursor.down{transform:translate(-50%,-50%) scale(.85)}
#pre{position:fixed;inset:0;z-index:200;background:#fff;display:grid;place-items:center;transform-origin:top}
#pre .lm{overflow:hidden}
#pre img{width:min(70vw,620px);height:auto}
.no-pre #pre{display:none}

/* ---------- páginas de proyecto ---------- */
.p-hero{padding-top:clamp(120px,11vw,170px)}
.p-back{display:inline-flex;align-items:center;gap:10px;font-size:var(--sm);font-weight:500;color:var(--muted-2);margin-bottom:28px}
.p-back:hover{color:var(--fg)}
.p-top{display:flex;justify-content:space-between;align-items:end;gap:20px;flex-wrap:wrap}
.p-top h1{font-size:clamp(56px,11vw,170px);line-height:.86;letter-spacing:-.03em}
.jp{font-family:var(--display);font-size:var(--h4);color:var(--muted);margin-top:14px}
.jp [lang=ja]{font-family:"Noto Sans JP","Hiragino Sans","Yu Gothic",sans-serif;font-weight:500}
.p-cover{aspect-ratio:16/9;margin-top:clamp(32px,4vw,56px)}
.p-cover.r32{aspect-ratio:3/2}
.ficha{display:grid;grid-template-columns:repeat(4,1fr);gap:var(--g);margin:28px 0 0;padding:0}
.ficha div{border-top:1px solid var(--line);padding-top:14px;display:flex;flex-direction:column;gap:6px;min-width:0}
.ficha dt{font-size:var(--sm);color:var(--muted);font-weight:500}
.ficha dd{margin:0}
.points{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--g)}
.points div{border-top:1px solid var(--line);padding-top:16px;display:flex;flex-direction:column;gap:8px}
.points h3{font-size:var(--card);line-height:1}
.points p{color:var(--muted-2)}
.gal{display:grid;grid-template-columns:repeat(2,1fr);gap:15px;margin-top:clamp(48px,5vw,72px)}
.gal figure{margin:0;display:flex;flex-direction:column;gap:10px;min-width:0}
.gal .slot{aspect-ratio:4/3}
.gal .wide{grid-column:1/-1}
.gal .wide .slot{aspect-ratio:16/9}
.gal figcaption{font-size:var(--sm);color:var(--muted)}
.gal3{grid-template-columns:repeat(3,1fr)}
.gal3 .slot{aspect-ratio:1/1}
.gal3 .wide2{grid-column:span 2}
.gal3 .wide2 .slot{aspect-ratio:auto;height:100%}
.legal{margin-top:16px;font-size:12px;color:var(--muted)}
.pg-cta{display:flex;justify-content:space-between;align-items:end;gap:24px;flex-wrap:wrap;padding-block:var(--sec);border-bottom:1px solid var(--line)}
.pg-cta h2{max-width:16ch}
.prose{max-width:68ch;display:flex;flex-direction:column;gap:20px;margin-top:40px;color:var(--muted-2);font-size:var(--p)}
.pending{border:1px dashed var(--line);border-radius:var(--r);padding:24px;color:var(--muted-2)}

/* ---------- medios: rótulos y pausa ---------- */
.tag{position:absolute;left:clamp(12px,1.4vw,20px);bottom:clamp(12px,1.4vw,20px);z-index:2;display:inline-flex;align-items:center;gap:8px;padding:8px 12px;border-radius:40px;background:rgba(0,0,0,.6);backdrop-filter:blur(6px);font-size:12px;font-weight:500}
.tag i{width:6px;height:6px;border-radius:50%;background:var(--accent)}
.tag.ill i{background:var(--muted)}
.pause{position:absolute;right:clamp(12px,1.4vw,20px);top:clamp(12px,1.4vw,20px);z-index:2;width:40px;height:40px;border-radius:50%;background:rgba(0,0,0,.6);backdrop-filter:blur(6px);display:grid;place-items:center}
.pause::before{content:"";width:10px;height:12px;border-left:3px solid #fff;border-right:3px solid #fff}
.pause.paused::before{width:0;height:0;border-left:11px solid #fff;border-right:0;border-top:7px solid transparent;border-bottom:7px solid transparent;margin-left:3px}
.slot video{background:#111}

/* ---------- simulador: deslizador sincronizado ---------- */
.fld input[type=range]{font-size:inherit;padding:0;height:20px;accent-color:var(--accent);background:transparent;margin-top:4px}
.fld input[type=range]:focus{box-shadow:none}

/* ---------- sistema: pasos que hace la IA ---------- */
.ai-tag{font-size:11px;font-weight:500;letter-spacing:.08em;color:var(--accent);border:1px solid var(--accent);border-radius:40px;padding:3px 8px;align-self:center}

/* ---------- menú móvil: pie ---------- */
.mnav .foot{margin-top:28px;padding-top:20px;border-top:1px solid var(--line);display:flex;flex-direction:column;gap:14px;align-items:flex-start}
.mnav .foot a{font-family:var(--text);font-size:var(--sm);transform:none;opacity:1;padding:0}
.mnav .foot .btn{padding:14px 20px}
.mnav .foot p{font-size:var(--sm);color:var(--muted)}

/* ---------- transición entre páginas (equivalente a Swup) ---------- */
main,footer{transition:opacity .35s var(--ease)}
.leaving main,.leaving footer,.leaving .hdr{opacity:0}
.enter main,.enter footer{transform:translateY(100vh)}
.enter.go main,.enter.go footer{transform:none;transition:transform 1s var(--ease)}

.skip{position:absolute;left:16px;top:-60px;z-index:300;background:#fff;color:#000;padding:10px 14px;border-radius:40px;font-size:var(--sm)}
.skip:focus{top:16px}
.nav ul a[aria-current]::after{transform:scaleX(1)}
.wa svg{width:16px;height:16px}

/* ---------- responsive ---------- */
@media (max-width:1023px){
  .nav ul{display:none}
  .menu-btn{display:block}
  .kpis{grid-template-columns:repeat(3,1fr)}
  .team{grid-template-columns:repeat(2,1fr)}
  .svc ul{padding-left:0}
  .svc .label.head{position:static;margin-bottom:24px;display:block}
  .svc .pv{display:none}
  .svc li button{color:var(--fg)}
  .svc li p{color:var(--muted-2)}
  .svc li.on button,.svc li.on p{transform:none}
  .svc .mslot{display:block;aspect-ratio:541/406;margin:16px 0 8px}
}
@media (min-width:1024px){.svc .mslot{display:none}}
@media (max-width:767px){
  .full-label{display:none}.short{display:inline}
  .btn{padding:14px 20px}
  .hero-sub,.vt,.sim,.contact,.split2{grid-template-columns:1fr}
  .cols3,.units{grid-template-columns:1fr}
  .step{grid-template-columns:1fr;gap:10px}
  .kpis{grid-template-columns:1fr 1fr}
  .card,.card.big{width:76.4vw}
  .card.big .slot{aspect-ratio:4/5}
  .track{gap:15px}
  #diag,.demo-form{grid-template-columns:1fr}
  .q .a p{margin-left:0}
  .banner{aspect-ratio:4/5}
  .banner .ph{justify-content:flex-start;gap:12px}
.banner .ov{flex-direction:column;align-items:flex-start}
  .ficha{grid-template-columns:1fr 1fr}
  .points{grid-template-columns:1fr}
  .gal,.gal3{grid-template-columns:1fr}
  .gal3 .wide2{grid-column:auto}
  .gal3 .wide2 .slot{aspect-ratio:1/1;height:auto}
  .hdr .btn{padding:11px 16px}
  .logo img{width:150px}
  .wa .t{display:none}
  .wa{padding:14px}
  .ctrl .circle{width:44px;height:44px}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{transition-duration:.01ms!important;animation:none!important}
  #pre{display:none}
  .enter main,.enter footer{transform:none}
}

/* ---------- tablero del comité (provisional en «El problema») ---------- */
.board{position:absolute;inset:0;display:flex;flex-direction:column;gap:clamp(10px,1.2vw,18px);padding:clamp(14px,1.8vw,26px);background:#0b0b0b;font-size:clamp(11px,.9vw,13px)}
.b-top{display:flex;justify-content:space-between;gap:10px;color:var(--muted-2)}
.b-top b{color:var(--fg);font-weight:500}
.b-tag{color:var(--accent);white-space:nowrap}
.b-kpis{display:grid;grid-template-columns:repeat(4,1fr);gap:8px}
.b-kpis div{background:var(--surface);border-radius:var(--r);padding:10px;display:flex;flex-direction:column;gap:4px;min-width:0}
.b-kpis small{color:var(--muted-2);font-size:inherit}
.b-kpis b{font-family:var(--display);font-weight:500;font-size:clamp(18px,2vw,30px);line-height:1;font-variant-numeric:tabular-nums}
.b-kpis em{font-style:normal;font-size:.9em;color:var(--muted-2)}
.b-kpis em.up{color:var(--accent)}
.b-funnel{flex:1;display:flex;flex-direction:column;justify-content:center;gap:8px}
.b-funnel div{display:grid;grid-template-columns:92px 1fr 36px;align-items:center;gap:10px}
.b-funnel span{color:var(--muted-2)}
.b-funnel i{display:block;height:12px;border-radius:2px;background:linear-gradient(90deg,var(--accent) var(--w),var(--surface) var(--w))}
.b-funnel b{font-weight:500;text-align:right;font-variant-numeric:tabular-nums}
.b-act{display:flex;align-items:center;gap:10px;padding-top:10px;border-top:1px solid var(--line);color:var(--fg)}
.b-dot{width:8px;height:8px;border-radius:50%;background:var(--accent);flex:0 0 8px}

/* ---------- embudo ---------- */
.funnel{list-style:none;margin:clamp(40px,5vw,72px) 0 0;padding:0;border-bottom:1px solid var(--line)}
.funnel li{display:grid;grid-template-columns:34% 1fr 17%;gap:var(--g);align-items:center;padding:18px 0;border-top:1px solid var(--line)}
.fn-k{display:flex;gap:18px;align-items:baseline;min-width:0}
.fn-k .label{color:var(--muted);width:28px;flex:0 0 28px}
.fn-k h4{font-size:var(--card);line-height:1}
.fn-k p{color:var(--muted);font-size:var(--sm);margin-top:6px;line-height:1.3}
.fn-bar{display:flex;align-items:center;gap:14px;min-width:0}
.fn-bar i{display:block;height:clamp(22px,2.2vw,34px);width:var(--w);min-width:6px;border-radius:3px;background:var(--fg);transition:width 1.2s var(--ease)}
.funnel li:nth-child(n+2):nth-child(-n+4) .fn-bar i{background:var(--accent)}
.funnel li.ds .fn-bar i{background:transparent;border:1px dashed var(--muted)}
.fn-bar b{font-family:var(--display);font-weight:500;font-size:var(--h4);line-height:1;font-variant-numeric:tabular-nums;white-space:nowrap}
.fn-m{display:flex;flex-direction:column;gap:6px;align-items:flex-start}
.fn-m .who{font-size:11px;font-weight:500;letter-spacing:.06em;text-transform:uppercase;border:1px solid var(--line);border-radius:40px;padding:4px 10px;color:var(--muted-2)}
.funnel li:nth-child(n+2):nth-child(-n+4) .who{border-color:var(--accent);color:var(--accent)}
.fn-m .meta{font-size:var(--sm);color:var(--fg)}
.score{margin-top:36px;display:flex;flex-direction:column;gap:14px}
.score .label{color:var(--muted)}
.sc{display:grid;grid-template-columns:repeat(4,1fr);gap:8px}
.sc span{display:flex;flex-direction:column;gap:6px;padding:14px;border-radius:var(--r);background:var(--surface);font-size:var(--sm);font-weight:500;border-top:3px solid var(--line)}
.sc small{font-weight:400;color:var(--muted-2);font-size:12px}
.sc .s1{border-top-color:var(--accent)}
.sc .s2{border-top-color:#6fd6ea}
.sc .s3{border-top-color:var(--muted)}

/* ---------- estructura del equipo ---------- */
.org{margin-top:clamp(48px,5.5vw,80px);display:flex;flex-direction:column;gap:15px;position:relative}
.org-top,.org-box{border:1px solid var(--line);border-radius:var(--r);padding:clamp(18px,2vw,28px);display:flex;flex-direction:column;gap:10px;min-width:0}
.org-top{max-width:560px;align-self:center;text-align:center;align-items:center;border-color:var(--fg)}
.org-row{display:grid;grid-template-columns:repeat(3,1fr);gap:15px;position:relative;padding-top:30px}
.org-row::before{content:"";position:absolute;top:0;left:16.6%;right:16.6%;height:15px;border:1px solid var(--line);border-bottom:0}
.org-row::after{content:"";position:absolute;top:-15px;left:50%;height:15px;border-left:1px solid var(--line)}
.org .label{color:var(--muted)}
.org h4{font-size:var(--card);line-height:1}
.org p{color:var(--muted-2)}
.org-ai{border:1px solid var(--accent);border-radius:var(--r);padding:clamp(18px,2vw,28px);display:flex;flex-direction:column;gap:14px}
.org-ai .label{color:var(--accent)}
.org-ai ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.org-ai li{padding:9px 14px;border-radius:40px;background:var(--surface);font-size:var(--sm);font-weight:500}

/* ---------- pie ---------- */
.fgrid{display:grid;grid-template-columns:repeat(4,1fr);gap:var(--g);border-top:1px solid var(--line);padding-top:24px}
.fgrid div{display:flex;flex-direction:column;gap:8px;min-width:0}
.fgrid .label{color:var(--muted);margin-bottom:4px}
.fgrid a:hover{color:var(--accent)}
@media (max-width:1023px){.funnel li{grid-template-columns:1fr 1fr}.fn-k{grid-column:1/-1}.fgrid{grid-template-columns:1fr 1fr}.sc{grid-template-columns:1fr 1fr}}
@media (max-width:767px){.org-row{grid-template-columns:1fr;padding-top:0}.org-row::before,.org-row::after{display:none}.org-top{align-self:stretch;text-align:left;align-items:flex-start}.b-kpis{grid-template-columns:1fr 1fr}.b-funnel{display:none}.board{position:relative;inset:auto}.slot[data-slot=problema]{aspect-ratio:auto}}

/* ---------- ilustraciones de capacidades (SVG animado) ---------- */
.illo{position:absolute;inset:0;background:#0b0b0b}
.illo svg{width:100%;height:100%;display:block}
.illo .bg{fill:#0b0b0b}
.illo text{font-family:var(--text);fill:var(--muted-2);font-size:11px}
.illo .t-h{font-size:15px;font-weight:500;fill:var(--fg)}
.illo .t-s{font-size:12px}
.illo .t-x{font-size:11px;fill:var(--muted)}
.illo .t-w{fill:var(--fg)}
.illo .t-w2{font-size:13px;font-weight:500;fill:var(--fg)}
.illo .t-n{font-size:14px;font-weight:500;fill:var(--fg);font-variant-numeric:tabular-nums}
.illo .t-a{fill:var(--accent)}
.illo .t-tag{font-size:10.5px;font-weight:500}
.illo .ln{stroke:var(--line);stroke-width:1}
.illo .trk{fill:var(--surface)}
.illo .dot{fill:var(--accent)}
/* 1 estrategia */
.illo .cell{fill:var(--surface);animation:es-cell 9s infinite both}
.illo .cell.s1,.illo .stg.s1{--c:#10bcdd}
.illo .cell.s2,.illo .stg.s2{--c:#6fd6ea}
.illo .cell.s3,.illo .stg.s3{--c:#e9f9fc}
.illo .stg{fill:var(--c)}
@keyframes es-cell{0%,2%{fill:var(--surface)}5%,88%{fill:var(--c)}96%,100%{fill:var(--surface)}}
.illo .prog{fill:var(--accent);transform-box:fill-box;transform-origin:left center;animation:es-prog 9s infinite both}
@keyframes es-prog{0%{transform:scaleX(0)}65%,88%{transform:scaleX(1)}96%,100%{transform:scaleX(0)}}
.illo .pe{stroke:var(--fg);stroke-width:1.5;stroke-dasharray:3 3}
/* 2 dirección */
.illo .kcard{fill:var(--surface)}
.illo .kcard.hi{fill:#10343b;stroke:var(--accent);stroke-width:1}
.illo .bar{fill:#5a5a5a}.illo .bar2{fill:#3a3a3a}.illo .bar.hi{fill:var(--accent)}
.illo .av{fill:#3a3a3a}.illo .av.hi{fill:var(--accent)}
.illo .mover{animation:dv-move 8s infinite both}
@keyframes dv-move{0%,16%{transform:translateX(0)}24%,40%{transform:translateX(126px)}48%,64%{transform:translateX(252px)}72%,92%{transform:translateX(378px)}100%{transform:translateX(0)}}
/* 3 intelligence y 5 growth */
.illo .sbar,.illo .cpc{transform-box:fill-box;transform-origin:left center;animation:grow 6s infinite both}
@keyframes grow{0%{transform:scaleX(0)}25%,90%{transform:scaleX(1)}100%{transform:scaleX(0)}}
.illo .sbar.c1{fill:#10bcdd}
.illo .sbar.c2{fill:#6fd6ea}.illo .sbar.c3{fill:#767676}.illo .sbar.c4{fill:#434343}
.illo .pill{fill:none;stroke:var(--line)}
.illo .pill.c1{stroke:#10bcdd}.illo .pill.c2{stroke:#6fd6ea}
.illo .t-tag.c1{fill:#10bcdd}.illo .t-tag.c2{fill:#6fd6ea}.illo .t-tag.c3,.illo .t-tag.c4{fill:var(--muted)}
.illo .cpc{fill:#5a5a5a}.illo .cpc.best{fill:var(--accent)}
/* 4 ia */
.illo .node{fill:var(--surface);stroke:var(--line)}
.illo .node.hi{stroke:var(--fg)}
.illo .wire{fill:none;stroke:var(--line);stroke-width:1.5}
.illo .pulse{fill:none;stroke:var(--accent);stroke-width:2.5;stroke-linecap:round;stroke-dasharray:10 90;animation:ia-pulse 2.4s linear infinite}
@keyframes ia-pulse{from{stroke-dashoffset:100}to{stroke-dashoffset:0}}
.illo .core{fill:#0e2a30;stroke:var(--accent);stroke-width:1.5}
.illo .halo{fill:none;stroke:var(--accent);stroke-opacity:.4;transform-box:fill-box;transform-origin:center;animation:ia-halo 2.4s ease-out infinite}
@keyframes ia-halo{0%{transform:scale(.85);stroke-opacity:.6}100%{transform:scale(1.18);stroke-opacity:0}}
@media (prefers-reduced-motion:reduce){.illo *{animation:none!important}.illo .cell{fill:var(--c)}}

.svc .slot .tag.ill{left:auto;right:clamp(12px,1.4vw,20px)}